logo share us

Customer Relationship Management

   

Definition: Customer Relationship Management is an IT-enabled business strategy, the outcomes of which optimize profitability, revenue and customer satisfaction by organizing sales, marketing, customer service, and technical support processes around customer segments, fostering customer-satisfying behaviors.


   
   
💡

Learn more about Customer Relationship Management.



More on customer relationship: Co-creation, Customer Expectation, Customer Experience, Customer Experience Management, Customer Loyalty, more on customer relationship...


MBA Brief offers concise, yet precise definitions of concepts, methods and models as taught in a study Master of Business Administration.

We like to keep things short, and provide links to learn more about your subject.


add us to your desktop

Add MBA Brief to your desktop / iPad

   

© 2024 MBA Brief - Last updated: 24-6-2024  -  Privacy   |   Terms