![]() |
![]() |
Definition: a Brand Role is in branding the distinctive job that is assigned to it in relation to its market and/or vis-à-vis the rest of the brand portfolio. |
More on brand management: Audio Branding, Brand Asset Valuator, Brand Equity, Brand Equity Model, Brand Identity, more... |
MBA Brief offers accurate and concise definitions of MBA concepts, frameworks, methods and models.
We love to keep things really short, but provide links to learn more about your subject and to similar concepts.
© 2023 MBA Brief - Last updated: 29-1-2023 - Privacy | Terms