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Definition: Persuasion is the process aimed at changing a person's (or a group's) attitude or behavior toward some event, idea, object, or other person(s), by using some form of communication to convey information, feelings, or reasoning, or a combination thereof. |
Learn more about Persuasion More on personal skills: Active Listening, Assertiveness, Body Language, Cohen-Bradford Influence Model, Collaboration Rules, more... You may also like: Full-time MBA, Executive MBA, Executive Education, Online MBA. MBA Brief offers concise, yet precise definitions of concepts, methods and models as taught in a study Master of Business Administration. We like to keep things short, and provide links to learn more about your subject.
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