logo share us

Cohen-Bradford Influence Model

   

Definition: the Cohen-Bradford Influence Model is a method to influence others while having no authority over them. The approach is based on the idea that all of the positive and negative things people do for (or to) others will be paid back over time (reciprocity).
The model has 6 steps:
1. Assume That Everyone Can Help
2. Prioritize Objectives
3. Understand The Other Person's Situation
4. Identify What Matters To You And To Them
5. Analyse The Relationship
6. Make The "Exchange"


   
   
💡

Learn more about the Cohen-Bradford Influence Model.



More on personal skills: Active Listening, Assertiveness, Body Language, Collaboration Rules, Cultural Intelligence, more on personal skills...


MBA Brief provides concise yet precise definitions of organizational concepts, management methods, and business models as taught in an MBA program.

We keep it short and provide links to high-quality websites where you can learn more about your topic.


add us to your desktop

Add MBA Brief to your desktop / iPad

   

© 2024 MBA Brief - Last updated: 4-12-2024  -  Privacy   |   Terms