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Strategic Thrusts |
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Definition: Strategic Thrusts is a strategic approach based on 5 strategic drivers (thrusts) by Wiseman, Rackoff and Ulrich ('85) to analyze the role of new information technologies at a business strategy level. |
More on strategic thrusts. More on innovation: Blue Ocean Strategy, Disruptive Innovation, Entrepreneurial Spirit, Impact-Value Framework, Innovation Adoption Curve, more... |
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