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Definition: Sales Management is the business function focused on selling a firm's products and services by applying various sales tactics and techniques and by managing a firm's sales operations. It is an important business function, because accomplished sales transactions have a direct impact on the profits of any commercial business.
Sales Manager is the typical job title of someone whose role is sales management. He or she is responsible for selling products and services and leads a team of sales representatives, account managers and business development managers. He cooperates closely with the marketing and operations departments.