Relational Capital

   

Definition: Relational Capital is a sub category of intellectual capital focusing on the intangible value present in the relations an organization has with business partners and other external parties that contribute to fulfill the company's needs, and also includes elements like corporate reputation and customer potential.
RC represents the value of the capabilities of a company to interact with the external world including customers, suppliers, licencers, franchisers, partners and other stakeholders.
RC can be categorized broadly into three main sub categories:
- Network Capital
- Brand Capital
- Customer Capital


   
   

More on intangible assets: Business Simulation, Copyright, Goodwill, Human Capital, Innovation Capital, more...



   

MBA Brief offers accurate and concise definitions of MBA concepts, frameworks, methods and models.

We love to keep things really short, but provide links to learn more about your subject and to similar concepts.





© 2023 MBA Brief - Last updated: 23-3-2023  -  Privacy   |   Terms