Definition: Goodwill is the accounting term for intellectual capital. It means the value of an asset owned that is intangible but has a quantifiable "prudent value" in a business. For example the corporate reputation, product and service brands and intellectual property rights.
MBA Brief offers accurate and concise definitions of MBA concepts, frameworks, methods and models.
We love to keep things really short, but provide links to learn more about your subject and to similar concepts.
© 2021 MBA Brief - Last updated: 23-10-2021 - Privacy | Terms