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Definition: Guerrilla Marketing is a low-budget advertising and marketing method that allows you to effectively promote a product or service, attract new customers and increase profits with a little amount of money. It is also referred to as "low-budget" or "low-cost" marketing. |
Learn more about Guerrilla Marketing More on advertising: 5 M's of Advertising, Advertising Budget, AIDA Model, Negative Advertising, Sleeper Effect, more... You may also like: Full-time MBA, Executive MBA, Executive Education, Online MBA. MBA Brief offers concise, yet precise definitions of concepts, methods and models as taught in a study Master of Business Administration. We like to keep things short, and provide links to learn more about your subject.
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