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Competitive Intelligence


Definition: Competitive Intelligence is the strategic approach of defining, gathering, analyzing, and distributing intelligence about products, customers, competitors and any aspect of the external environment needed to support executives and managers in making strategic decisions for the organization.


Learn more about Competitive Intelligence.

More on competition: Competition Levels, Competitive Advantage, Cost Leadership, Curveball Strategy, Differentiation, more on competition...

You may also like: Full-time MBA, Executive MBA, Executive Education, Online MBA.

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