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Definition: Competitive Intelligence is the strategic approach of defining, gathering, analyzing, and distributing intelligence about products, customers, competitors and any aspect of the external environment needed to support executives and managers in making strategic decisions for the organization. |
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Learn more about Competitive Intelligence More on competition: Competition Levels, Competitive Advantage, Cost Leadership, Curveball Strategy, Differentiation, more... You may also like: Full-time MBA, Executive MBA, Executive Education, Online MBA. MBA Brief offers concise, yet precise definitions of concepts, methods and models as taught in a study Master of Business Administration. We like to keep things short, and provide links to learn more about your subject.
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