Definition: Change Factors is a model by Pettigrew and Whipp ('91) describing 5 crucial factors when implementing strategic change:
- Continuous environmental assessment (internal and external environment)
- Treat human resources as assets and liabilities. Make employees feel appreciated.
- Link strategic and operational change. Bundling of operational activities is powerful.
- Lead the change. Move the organization ahead. Create the right climate. Coordinate activities. Steer. Set the agenda for the direction, vision and values.
- Overall coherence. A change strategy should be consistent (clear goals), consonant (with environment), provide a competitive edge and be feasable.
MBA Brief offers brief, yet very accurate definitions of MBA concepts, frameworks, methods and models. We keep it short and provide some links in case you'd like to learn more around a subject.
© 2020 MBA Brief - Last updated: 21-9-2020 - Privacy | Terms