Definition: a Business Objective is a stated, measurable target of how to achieve a more strategic vision, business or corporate aim. For instance, a firm may want to achieve sales of €800 million in the USA in 2016. |
More on business strategy: 3C's Model of Ohmae, Ansoff Matrix, Business Continuity Planning, Business Model, Business Model Canvas, more on business strategy... MBA Brief provides concise yet precise definitions of organizational concepts, management methods, and business models as taught in an MBA program. We keep it short and provide links to high-quality websites where you can learn more about your topic. |
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