Definition: Entrepreneurial Spirit is a term comprised of three elements:
1. Business Intent (strategic purpose)
2. Customer Connection (clear focus on customers and their needs)
3. Employee Experience (a feeling of belonging and loyalty making them identify intensively with the company)
More on innovation: 3 Horizons of Growth, 5 Factors of the Innovation Process, 6D of Exponentials Framework, Blue Ocean Strategy, Bricolage, more...
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