Definition: an Affinity Diagram is a technique used to organize and group ideas or information.
An AD is frequently used following a brainstorming session to sort and make sense of all the ideas that have been previously expressed.
The AD process:
1. Write each idea on a card or post-it note
2. Look for ideas that seem to be related, based on natural relationships, association.
3. Stick (glue) all cards into groups on a wall
4. Name each group
5. Optionally split large groups in sub groups
Alternatively an Ishikawa Diagram or the Six Thinking Hats can be applied to group ideas.
MBA Brief offers accurate and concise definitions of MBA concepts, frameworks, methods and models.
We love to keep things really short, but provide links to learn more about your subject and to similar concepts.
© 2021 MBA Brief - Last updated: 6-8-2021 - Privacy | Terms