Value Profit Chain

Definition: the Value Profit Chain is a business strategy model by Heskett, Sasser and Schlesinger. The framework stresses the importance of the behaviors of a company's three key constituents:
- Customers or clients,
- Employees, and
- Investors.
The model also stresses the importance of the interrelationship of these three groups. Their behaviors can each be broken down into three areas:
Retention,
Related sales, and
Referrals.

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