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Definition: a Mystery Shopper is a marketing practice in which people that are unknown to a shop, restaurant or other service provider are used to make a purchase and to describe their findings in detail. |
More on customer services: Customer Service, SERVQUAL Model. You may also like: Full-time MBA, Executive MBA, Executive Education, Online MBA. MBA Brief offers concise, yet precise definitions of concepts, methods and models as taught in a study Master of Business Administration. We like to keep things short, and provide links to learn more about your subject.
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