Definition: General Management is the executive / senior role within a company, overseeing most or all of a firm's functions. Contrary to functional managers, general managers have a broad, overall responsibility for profit and loss in a company or strategic business unit and they manage across all or at least multiple functions (i.e., finance, marketing, operations).
MBA Brief offers accurate and concise definitions of MBA concepts, frameworks, methods and models.
We love to keep things really short, but provide links to learn more about your subject and to similar concepts.
© 2021 MBA Brief - Last updated: 6-8-2021 - Privacy | Terms