Media Functions

   

Definition: Media Functions is a term coined by Lasswell who distinguished 4 roles or functions or effects of media on individuals and society:
- Surveillance
- Correlation
- Entertainment
- Cultural Transmission


   
   

More on mass media: Hypodermic Needle Theory.



   

MBA Brief offers accurate and concise definitions of MBA concepts, frameworks, methods and models.

We love to keep things really short, but provide links to learn more about your subject and to similar concepts.





© 2022 MBA Brief - Last updated: 25-9-2022  -  Privacy   |   Terms