![]() |
![]() |
Definition: Hypodermic Needle Theory is a mass communication theory which holds that messages reach individuals personally and media are able to directly influence their opinions and behaviors. |
More on mass media: Media Bias, Media Functions, Media Management. MBA Brief offers concise, yet precise definitions of concepts, methods and models as taught in a study Master of Business Administration. We like to keep things short, and provide links to learn more about your subject.
|
© 2024 MBA Brief - Last updated: 27-7-2024 - Privacy | Terms